Getting Started with the Promotions
Getting Started with the Promotions

Getting Started with the Promotions

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What is it? In the promotions app, you manage and set up campaigns and promotions.

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Basic functionalities: • Manage campaigns • Manage promotions → Setting up discounts → Setting up criteria

Campaigns overview

The very first page of the promotions app provides you with an overview of the campaigns. Over here you are able to:

  • create and delete campaigns;
  • prioritize campaigns (which can influence the way promotions are applied);

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Campaign statuses

A campaign can have 4 statuses:

  • active - the campaign is currently running
  • paused - the campaign is paused even though the dates are present
  • upcoming - the campaign will start running when the start date kicks in
  • ended - the campaign has ended and is inactive

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Managing a campaign

The first section presents basic information about the campaign: • which stores it runs in • start and end date/time • and the action of manually disabling the campaign, which makes its status paused

Below you have the list of promotions: • you see whether it is published or still in a draft state • you are able to prioritize promotions • and of course here can create new promotions

Managing a promotion

You can rename and delete the promotion.

You can publish the promotion, if you do not publish it, it will stay as a draft.

By having ‘Allow following promotions to be combined with other’ turned on, you allow your customer to use discounts from multiple promotions.

The promotion consists of Criteria & Discount sections

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Criteria

Criteria are the objectives that your customers must fulfill, Ucommerce currently out of the box provides:

  • Category - they have to purchase something from the selected category in order to the discount;
  • Product - they have to purchase selected products;
  • Catalog - they have to purchase something from a selected catalog;
  • Promo code - they have to use a code to get a discount;
  • Price group - they have to purchase from a certain price group;
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  • Spend more than
  • Buy at least
  • Shipping methods
  • Dynamic order property
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Since you can create multiple criteria, you can choose whether the customer has to fulfill all of the criteria or just one is enough

Discounts

A discount section is a place where you choose what type of discount you wish to give to your customer. Currently, out of the box, Ucommerce provides:

  • Amount off unit price
  • Amount off order total
  • Amount off order line
  • Percentage off order line
  • Percentage off order
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  • Percentage off shipping total
  • Discount specific order line
  • Free gift

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